One of the challenging things about choosing an advisor is how to figure out if they’re the right one for you. We know you want clarity about what you want and the value of doing it. For that to happen you need to be very clear about the opportunities you have and problems that need to be solved. The problem often is you’re confused about what it is you really want. Because you haven’t become clear yourself, it’s hard and sometimes … [Read more...]
Hiring Tutorial: Hire Right Person Every Time
Here’s one thing I hear from almost every private business owner we work with. We wish we were better at hiring. In fact, you don’t want to just be better, you want to be an expert at hiring. For this to happen you need to have a system. Without one you’ll just be hiring from your gut and that never works out well most of the time. Transcript Here's one thing I hear from almost every private business owner we work with. "We … [Read more...]
Who Tells You The Truth
No one ever tells me the truth. If that sounds like something you might say to yourself, you’re in for a treat. This week’s video is all about why that’s true. Transcript No one ever tells me the truth. If that sounds like something you might say to yourself, you're in for a treat. This week's video is all about why that's true or not true. I know you want to have a company where there are where there's high trust and fast … [Read more...]
What Are The Problems We Solve For Our Customers
One of my favorite questions to people like you is what is the problem you solve in your business. Too often I hear answers that are what you do, but not what the problems you solve are. I can’t tell you how frustrating this is for your customers and potential customers. At some point they’re going to want to know how you solve their problem. First, they want to know what are the problems that you solve for them. In this video I’m going to … [Read more...]
5 Ways To Manage Your Advisors
We know you want to have a group of people you can rely on to give you great advice. For this to happen, you need advice from advisors, both formal and informal that puts you and your needs first. The problem is we often see that advisors don’t listen to their clients. On top of this they use jargon that you don’t really understand and this drives you crazy. I’ve been there and sat on both sides of the table. Both as an advisor and as a … [Read more...]
What Is The Problem You Solve?
One of my favorite activities is to ask people on LinkedIn to send me their websites. I know this is a very strange activity, but stay with me. I ask them for two reasons. First, I’m curious about their business and second, I’m curious how they talk to their customers. I’m looking to see if they talk about the problems they solve for their customers or the stuff they do. You see, when you talk about the problems you solve, you’re making … [Read more...]
Change The Process, Not The People
Too often I see privately held businesses not be consistent in the service they provide their customers. One day they do something this way and the next they do it completely differently. I believe that you can provide consistency for both your customers and employees. It’s easier than you thought and that’s the topic of today’s video. Transcript Too often, I see privately held businesses not be consistent in the service they … [Read more...]
Do Something New, Practice Your Innovation Muscles
For most people I meet, innovation is something that’s really hard. You want your company to be more innovative, yet it always feels like your pushing rocks uphill. I bet you’re even sick and tired of dragging your people along every time you want to try something new. This week we’re going to talk about that very subject. How you can go from seeing innovation as a chore to innovation is just something this is naturally done in your … [Read more...]
Why Do You Need P&L’s On Your Customers
I know there’s one thing we all want. We all want high quality prospects that can turn into customers we love. I also know that tons of business owners like you are frustrated because your sales force seems to bring lots of business in, but it’s not the customers you dream about. After years of being frustrated with this I found a system that stopped the wrong customers getting into our company. It’s really simple and that’s what this week’s … [Read more...]
Are Money Center Banks Evil?
Let’s see if this sounds like you. You want to have a banking relationship where your business is valued and you’re treated like a human being. You want a bank that looks at your business and not just your credit score. You might even want a bank that stays with you when you have temporary setbacks. At the end of this video I want you to know why using a money center bank isn’t for you and why using a community bank is. So, let’s jump right … [Read more...]
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