One of my favorite questions to people like you is what is the problem you solve in your business. Too often I hear answers that are what you do, but not what the problems you solve are. I can’t tell you how frustrating this is for your customers and potential customers. At some point they’re going to want to know how you solve their problem. First, they want to know what are the problems that you solve for them. In this video I’m going to … [Read more...]
247 – 3 Mistakes Business Owners Make When Creating A Marketing Plan – Trish Saemann
In this episode Josh talks with Trish Saemann. They discuss mistakes business owners make when creating a marketing plan. Trish Saemann is a quick-witted, no-nonsense marketing professional who loves to talk business. Between her two companies, Trish is working as a fractional CMO, Marketing Coach, Educator and Entrepreneur and loves connecting with small businesses. In today's episode you will learn about: What are the three … [Read more...]
123 – Create Your Dream Customers That Stick – Chandler Walker
Today's guest is Chandler Walker. Chandler is in the gym business. He's taken a very competitive and looked at different ways of making his customers stick with his service. He's taken his service and turned it from a regular run of the mill gym to a boutique gym. You're going to want to listen to this episode to find out how he did it and how you can apply the principles he uses to have his customers stick for a significantly longer time … [Read more...]
